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While some of us are looking forward to the Big Game this Sunday, others are looking most forward to the commercials – especially the ones featuring dogs.
It’s no secret to advertisers that dogs attract attention. Some of the most beloved Super Bowl commercials in recent years have been those featuring dogs. (Click here to see our favorite Super Bowl commercials of recent years…with dogs!)
Rumor has it that Budweiser will premier a new commercial this Sunday with the famed Clydesdales alongside an adorable 10-week old Labrador retriever puppy. Suburu will almost certainly join the fun with a new driving dogs commercial, and Volkswagen has admitted that they’re incorporating puppies (among other advertising home runs like babies, models, and groin hits) into their still-in-the-works commercial spot.
So, it’s no surprise that Audi is hopping on the doggy bandwagon with their 2014 Big Game Commercial. The surprise, however, is how the commercial, released early on YouTube, is being received by viewers
While some think it’s hilarious and silly, others are left with a bad taste in their mouths.
Watch Audi’s new commercial below and judge for yourself. Do you think it’s all in good fun? Do you think Audi crossed a line in their portrayal of Dobermans? Or, do you think they’re making a great point about not creating new designer dogs and instead adopting from a shelter?
Weigh in with your thoughts in a comment below.